The Hamilton Spectator
I began my design career at an amazing place - The Hamilton Spectator. I was surrounded by wonderful, supportive people who gave me the trust and freedom to do what i do best. Working for the marketing department, I wrote, designed and art directed a number of ads and campaigns to promote The Spectator and our community partners. It was truly a privilege to have my work seen by thousands of people every day and flex my creative muscle. It was a great place to showcase how a great idea and design can have a big impact. One of the classified campaigns I developed returned 17% gains in classified ad placement - a huge increase. A few campaigns won notable INMA awards. I learned so much and can attribute my ability to design great ads quickly to this experience- you have to when you have daily deadlines that are not negotiable!
ProjectThe Hamilton SpectatorDate2001-2007ServicesBrand Development, Copywriting, Art Direction, Graphic Design, Logo Development, AdvertisingLinkwww.thespec.com